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High-tech product provides high margin sales


 Retail Opticians wishing to sell the revolutionary Optipouch ® can now purchase trade packs of 10 items for retailing either on the counter or via Eurohook displays.

The British Company that developed Optipouch tells us that sales are going really well with exports to Hong Kong and enquiries from Jeddah developing well. The company has also made minor product improvements to help in the manufacturing process, but the essence of the product is still the same – A high-tech optical microfibre pouch for spectacles or sunglasses.

Durham Associates who make Optipouch up in North East England, told us of some recent research they undertook which seems to show that customers are more keen to buy the product if it is priced HIGHER, with £5.99 being the optimum RRP in their test. This price proves attractive to casual customers who can see that it offers better value and convenience than plain microfibre cleaning cloths.

Retailers wishing to purchase stocks of Optipouch can do so on-line at www.optipouch.com. Trade discount is typically 50%

Company MD Mike Sands can be contacted on 01429 837700 more

First sales into Singapore


 A thousand Optipouches are being distributed as corporate gifts in Singapore more

Optipouch for cameras


 We've made a new slightly larger Optipouch capable of carrying a digital or APS camera. Camera retailers can make a handsome margin more

Product improvements


 We will be introducing a few product improvements in Optipouch over the next couple of weeks. There's no change to the basic concept - a pouch made of brilliant optical microfiber, but there are one or two detail changes more

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